At the heart of every product person, there’s a desire to make someone’s life easier or simpler. If we listen to the customer and give them what they need, they’ll reciprocate with love and loyalty to your brand.” – Francis Brown, Product Development Manager at Alaska Airlines The above quote […]
Category: Growth Hacking
Why a Product Manager needs to be a Great Storyteller?
“Humans are not ideally set up to understand logic; they are ideally set up to understand stories.” — Roger C. Schank, cognitive scientist As Roger rightly said, we humans are ideally set up to understand stories. Storytelling is a vital and often overlooked part of a product manager. It is […]
My Key Takeaways from Product-Led Growth: How to Build a Product That Sells Itself
I kept this book on my wish list on Amazon. According to OpenView, product-led businesses are valued more than 30% higher than the public-market SaaS Index Fund. As I am also working on a Product-led model, I wanted to read the book, so I’ve ordered the kindle version last week. […]